Because 'Lindsay' is HER name. She called it. Lindsay Lohan wants $100M over E-Trade ad:
Lindsay Lohan is suing the financial company E-Trade, insisting that a boyfriend-stealing, "milkaholic" baby in its latest commercial -- who happens to be named Lindsay -- was modeled after her. And she wants $100 million for her pain and suffering, The Post has learned.via
Lohan's lawyer, Stephanie Ovadia, said the actress has the same single-name recognition as Oprah or Madonna.
"Many celebrities are known by one name only, and E-Trade is using that knowledge to profit," Ovadia said.
"They used the name Lindsay," Ovadia said. "They're using her name as a parody of her life. Why didn't they use the name Susan? This is a subliminal message. Everybody's talking about it and saying it's Lindsay Lohan."
